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Blue Ocean Shift : Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth Film & Cinema & Social Media Successful weight loss starts inBook Title: Blue Ocean Shift ISBN: 9781509832194 By Author(s): W CHAN KIM By Publisher: PAN MACMILLAN UK Format: TPB Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3. 6 million copy global bestseller by world renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth,